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Retail

Luisa Via Roma’s personalized targeting results in ecommerce lift

October 9, 2017

Luisa Via Roma is personalizing the retail experience for shoppers. Image credit: Luisa Via Roma

 

By Sarah Jones

Italian department store Luisa Via Roma’s ecommerce personalization tactics have boosted the retailer’s sales, showing the potential applications for the broader luxury industry.

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  1. Gucci taps emerging filmmakers for sneaker storytelling
  2. What impact would a recession have on the luxury business?
  3. Four Seasons makes cage-free egg commitment
  4. Day's wrap: Aston Martin, Flexjet, Four Seasons, Afar and Magellan Jets
  5. 2019 luxury spend expected to grow highest in UK
  6. Dior goes for gold with flashy J'adore campaign
  7. Pinterest helps automakers reach buyers with purchase intent
  8. Aston Martin brings bespoke design to owners’ garages
  9. JetSuiteX touts time saved with alternative aviation in rebranding effort
  10. Register now: LuxeCX: Customer Experience in Luxury conference New York Sept. 25
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