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Mobile

Luxury consumers likelier to search on mobile Web: analyst

December 14, 2010

Luxury brands are increasingly using mobile marketing to engage consumers

 

By Rachel Lamb

Affluent consumers are more likely to search for products using their handheld devices, making mobile advertising an effective tactic for luxury brands, according to an analyst from ABI Research.

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  1. Off the Cuff: A Q&A with Wheels Up’s George Mattson
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  3. Diane von Furstenberg named Icon in The Time 100
  4. David Yurman selects finalists for inaugural $50K design grant
  5. Stella McCartney films trashy tale to inspire mindful consumption
  6. Sotheby's saw record number of new online customers in 2017
  7. Presentation decks and agenda for Luxury FirstLook Jan. 15
  8. Special invite to join State of Luxury 2022 survey – respondents get exec summary
  9. Yoox, Amazon, De Beers, VistaJet and Rebag
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