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Dec. 17, 2025
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Retail

Luxury brands ill-equipped to meet shoppers’ ecommerce expectations

September 16, 2019

Omnichannel consumer More than half of luxury consumers begin their shopping journeys online. Image credit: Attraqt

 

By Sarah Ramirez

Luxury brands’ digital offerings come up short of shoppers’ expectations, at a time when 65 percent of millennial and Generation Z consumers start their buying journeys online.

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  1. Kering loops France’s Ardian into Fifth Avenue investment
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  3. Coty earns ‘A’ score from CDP
  4. ‘Sound. Elevated.’ from Bang & Olufsen marks centennial
  5. Dior, Rizzoli to release book on Lady Art project
  6. Ruinart reveals annual Carte Blanche creative collaboration
  7. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  8. Seabourn to broadcast 2026 World Cup aboard luxury cruises
  9. ‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
  10. What’s at the end of the catwalk? Overtime pay, lunch breaks and other worker protections
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Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
Dior, Rizzoli to release book on Lady Art project
Kering loops France’s Ardian into Fifth Avenue investment