Research
July 17, 2020
Amrita Banta, managing director and cofounder of Agility Research & Strategy shares spending outlook in China. Image credit: Agility Research
By Dianna Dilworth
A strong sense of purpose is at the root of being a luxury brand, and now more than ever consumers are looking to luxury brands to inspire hope and direction in establishing a new normal post-pandemic.
{"ct":"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","iv":"0c41809cc9af011141172d24b56b4f4e","s":"7f46e9fcfb25eba5"}
Share your thoughts. Click here