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Classic Guides

Luxury Daily’s Luxury Marketing Outlook 2013

January 15, 2013

 

By Staff reports

Please click here to download Luxury Daily’s Luxury Marketing Outlook 2013

Higher taxes in France and the United States, slowing demand in China and Europe, counterfeiting, store overexpansion, product overexposure and over-reliance on Flash are the key issues that may hurt luxury businesses this year. But effective product differentiation, continued high-quality standards, careful distribution, holding the price line, tighter cuddling of the customer and smart marketing will ensure that luxury has another bumper year ahead.

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  1. Marc Jacobs teams up with Tao Group Hospitality at Coachella
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  3. What can luxury learn from ‘Demetra,’ Gucci’s latest sustainable launch?
  4. Fairmont Hotels launches ‘Wellness Without Walls’ with footballer Kylian Mbappé
  5. Culture is luxury’s next competitive edge
  6. Air France unveils Le Bon Marché pop-up for holiday shoppers
  7. Luxury Unfiltered: The Q1 number luxury will celebrate is the one that should worry it most
  8. First-quarter revenue at Kering drops 6pc
  9. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  10. Apple Watch's entrance into luxury may spur future collaborations
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