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Dec. 18, 2025
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Software and technology

Is ‘direct-to-avatar’ the next DTC for fashion?

November 12, 2021

Sharky B is Burberry’s first NFT. Image credit: Burberry

 

By Sarah Ramirez

Although the metaverse is still being defined and relevant business opportunities are still being quantified, many luxury fashion labels have already started using metaverse technologies.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  2. Dior builds five-story statement flagship in Beijing
  3. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  4. Louis Vuitton shares names of final Watch Prize contestants, jury members
  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
  7. Matches plots second act under new ownership
  8. ‘Sound. Elevated.’ from Bang & Olufsen marks centennial
  9. Ennismore picks Bangkok site for first-in-region SLS Residences
  10. Lamborghini heads to French Alps for women-led driving series
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