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Travel and hospitality

Luxury hospitality brands must focus on fine-tuning social media strategies

October 17, 2016

Ritz-Carlton Instagram post feautring the Central Park hotel Ritz-Carlton Instagram post feautring the Central Park hotel

 

By Brielle Jaekel

A surprising number of luxury hotels and hospitality brands have put stock into accounts on Google+, but the effort is proving fruitless, as consumers are not interested, according to L.I.K.E. Hospitality Consulting.

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  1. Day's wrap: The Breakers, Hermès, Burberry, 4 luxury trends and noms for Luxury Women to Watch 2021
  2. Call for nominations: Luxury Women to Watch 2021
  3. Brands should incentivize consumers to go green
  4. Hermès film on missing Mosaïque au 24 bag ignites spark of new romance
  5. How The Breakers, Florida’s grande dame of resorts, is installing safety measures as it reopens
  6. Will luxury brands still sponsor sports events this year after the coronavirus pandemic?
  7. Hermès: What happens when Kelly came to town?
  8. Gucci is 2019 Luxury Marketer of the Year
  9. Auto industry drops speed as dealers sell cars over email
  10. Subscribe now: Full access to 90,000+ articles, reports, videos and images
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