Research
July 23, 2015
Michael Kors spring/summer 2013
By Sarah Jones
The time period before a consumer takes a trip is an ideal time to target them with retail advertisements, due to a higher likelihood they will convert, according to new research from Rocket Fuel.
{"ct":"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","iv":"c28040f475c07f91ed4b09d280521df1","s":"f4ad3e1dc2d074c1"}
Share your thoughts. Click here