News briefs
May 21, 2012
By Staff reports
Today in luxury marketing:
LVMH looks to burnish Vuitton mystique and buoy sales
French luxury giant LVMH is struggling to retain its image as exclusive and high-end creators of $10,000 alligator handbags and goat-lined fur coats, while opening enough stores and reaching enough customers to keep profits high.
{"ct":"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","iv":"db91b56e1ee679f400c723033cd17bd8","s":"e36dabe395505126"}
Share your thoughts. Click here