News briefs
May 21, 2012
By Staff reports
Today in luxury marketing:
LVMH looks to burnish Vuitton mystique and buoy sales
French luxury giant LVMH is struggling to retain its image as exclusive and high-end creators of $10,000 alligator handbags and goat-lined fur coats, while opening enough stores and reaching enough customers to keep profits high.
{"ct":"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","iv":"6497c43353527e5e48cbd44271f6cb57","s":"7d5ba555070a71ef"}
Share your thoughts. Click here