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Research

Magazines rank as most engaging ad platform for affluent consumers: report

August 6, 2013

 

By Erin Shea

Magazines rank as the No. 1 platform for advertisers to engage with affluent consumers of all ages, according to a new report from the Shullman Research Center.

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  1. 2 tips for marketers in the new era of data privacy
  2. Montblanc inspires the art of writing with ‘Haus’ grand opening
  3. Audi offers vision of progress in Janelle Monáe campaign
  4. Dior goes for gold with flashy J'adore campaign
  5. W magazine enhances print’s fixed plane via September issue AR activation
  6. Rolls-Royce reveals third Boat Tail commission
  7. Tag Heuer accepts crypto as payment in US
  8. Day’s wrap: Burberry, Tag Heuer, Mercedes-Benz, Nordstrom and Cosabella
  9. Louis Vuitton outsources Father's Day push to consumers via Pinterest
  10. Dolce & Gabbana taps DJ Khaled for eye-catching collection
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