Marketing
July 22, 2022
Only 12 percent of creators/influencers say revenue is the most significant factor in determining their success. Image credit: Mateus Campos Felipe/Unsplash
By Katie Tamola
Contrary to popular belief, most influencers and creators are not in the content world for fame and monetary return.
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","iv":"cb201c49e632923579032c4cdd6ce028","s":"48fda024c77670c1"}
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