Marketing
July 22, 2022
Only 12 percent of creators/influencers say revenue is the most significant factor in determining their success. Image credit: Mateus Campos Felipe/Unsplash
By Katie Tamola
Contrary to popular belief, most influencers and creators are not in the content world for fame and monetary return.
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","iv":"3088dd15ce38b63bf83a4a5c4befeb36","s":"2709a5921eda3715"}
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