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Marc Jacobs shifts gears to bolster Chinese social media

June 25, 2012

 

By Rachel Lamb

Marc Jacobs Intl. is bolstering its social media presence in China with the addition of a Sina Weibo account, a platform similar to Twitter.

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  1. La Perla nabs Oscar de la Renta exec Morgan Richardson to grow lingerie business
  2. Major brands share outlook for 2020 - join us at Luxury FirstLook Jan. 15
  3. Urban air mobility is simultaneously time saver, status symbol: Blade exec
  4. Wealthy to grow 5.7pc this year to 26.6M with combined worth of $110 trillion
  5. Cannabis: Making a case for luxury to dive in
  6. Dior goes for gold with flashy J'adore campaign
  7. Have luxury brands learned their lessons about Chinese New Year campaigns?
  8. Elevated moments differentiate luxury experiences
  9. Burberry signifies China importance with Shanghai as venue for fall-winter show
  10. Loro Piana, in prevailing era of glasnost, unveils the sourcing secrets of its cashmere
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Wealthy to grow 5.7pc this year to 26.6M with combined worth of $110 trillion

Burberry signifies China importance with Shanghai as venue for fall-winter show
La Perla nabs Oscar de la Renta exec Morgan Richardson to grow lingerie business
Saks sponsors Town & Country’s 2020 Jewelry Awards with February cover star Aerin Lauder as cohost