Luxury Daily
World’s leading luxury business publication
Aug. 14, 2020
  1. Successful brands of 2020 must marry strong purpose with consumer needs, preferences and desires
  2. Dior takes on cool summer vibes in "The Scent of Summer" campaign
  3. US retail foot traffic dips again, delaying return to normal
  4. Day’s wrap: Tapestry, McLaren, Fortnum & Mason, tariffs and Future of Luxury eConference
  5. Luxury needs to abandon its risk-averse mindset
  6. 40+ brand speakers, 35 sessions: Grab your seat at the Future of Luxury eConference Sept. 23-24
  7. Chinese brand Li-Ning’s new collab seen at first live Fashion Week since COVID-19
  8. New era of broadcast selling for retailers: Third place in-store
  9. Fortnum & Mason launches food-focused podcast series
  10. Book your seat early: Future of Luxury eConference Sept. 23-24
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Marketing

Marketers unprepared for potential recession: report

June 25, 2019

A global recession could be on the horizon. Image credit: Ralph Lauren

 

By Sarah Ramirez

With concerns about a recession continuing to build, marketers should look to invest in customer engagement tools to future-proof brands’ sales and revenues in case of an economic downturn.

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  1. Successful brands of 2020 must marry strong purpose with consumer needs, preferences and desires
  2. Dior takes on cool summer vibes in "The Scent of Summer" campaign
  3. US retail foot traffic dips again, delaying return to normal
  4. Day’s wrap: Tapestry, McLaren, Fortnum & Mason, tariffs and Future of Luxury eConference
  5. Luxury needs to abandon its risk-averse mindset
  6. 40+ brand speakers, 35 sessions: Grab your seat at the Future of Luxury eConference Sept. 23-24
  7. Chinese brand Li-Ning’s new collab seen at first live Fashion Week since COVID-19
  8. New era of broadcast selling for retailers: Third place in-store
  9. Fortnum & Mason launches food-focused podcast series
  10. Book your seat early: Future of Luxury eConference Sept. 23-24
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Successful brands of 2020 must marry strong purpose with consumer needs, preferences and desires