Marketing
April 10, 2018
Predicting what negative things consumers will react to is difficult but essential. Image credit: Kamdora
By Danny Parisi
NEW YORK - In a time when social media allows customers to voice their criticisms of brands' decisions at any time, navigating through those crises becomes easier while bringing on new challenges.
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","iv":"bf74a12292c4db3eed76c90f00433526","s":"afe8e8bb21815eab"}
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