Marketing
April 10, 2018
Predicting what negative things consumers will react to is difficult but essential. Image credit: Kamdora
By Danny Parisi
NEW YORK - In a time when social media allows customers to voice their criticisms of brands' decisions at any time, navigating through those crises becomes easier while bringing on new challenges.
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","iv":"13f9312dc4ba230c74b33588329e5be8","s":"9e42c64efdf832dc"}
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