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Mercedes, Carine Roitfeld and Chanel – News briefs

April 6, 2011

mercedes185Today in luxury marketing:
Mercedes may be America’s best-selling luxury auto brand
The brand sold  a total of 118,357 passenger vehicles in March and has overtaken both Lexus and Audi, according to InAutoNews.
Click here to read the entire story on InAutoNews
Carine Roitfeld styled the fall Chanel campaign
Now that she’s freelance, Carine Roitfeld can take on all those glamorous projects she was supposed to ignore when she was editor of French Vogue, such as styling the Barneys catalogue and windows — and the Chanel campaign, according to The Cut.
Click here to read the entire story on The Cut

Jaguar Land Rover aims to open India plant
Jaguar Land Rover, a unit of Tata Motors Ltd., is likely to open its first assembly plant in India by the end of May, according to WSJ.
Click here to read the entire story on WSJ

A Lauder goes out on her own
Aerin Lauder is branching out of the Estée Lauder family empire to launch her own company with the guidance of Vogue editor in chief Anna Wintour and former NBC Universal head honcho Jeff Zucker, according to the New York Post.
Click here to read the entire story on NYP

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