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April 25, 2024
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Automotive

Mercedes inspires girls to be anything they want

May 22, 2019

Mercedes will gift thousands of girls in first grade a toy replica of the car driven by the first woman to win the Grand Prix

 

By Staff reports

German automaker Mercedes-Benz is hoping to break gender stereotypes with a new toy car in partnership with iconic toymaker Mattel.

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  1. Porsche named official electric vehicle of 2024 Met Gala
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  3. Iris Law stars in Versace’s Dylan Purple fragrance campaign
  4. Kering rocked by 11pc sales dip in Q1
  5. Luxury Unfiltered: Brand stories are the secret to creating desirability
  6. Sofitel leverages local ties in new campaign film
  7. YSL Beauty adds Bahamas, Colombia to rewilding project scope
  8. In Louis Vuitton’s blue checkerboard battle, EU court rules design has not acquired trademark distinctiveness
  9. Annual operating profits down 18pc at Valentino
  10. Luxury Unfiltered: Redefining luxury trainings and masterclasses for a world of disruption
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