Research
April 27, 2015
Michael Kors uses Snapchat
By Kay Sorin
With more than 80 percent of users accessing social platforms on their mobile devices, mobile marketing has become increasingly important for brands that wish to remain competitive in the marketplace, according to a new report by L2.
{"ct":"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","iv":"5bc7bd318f14f845dee936a048340173","s":"e6a3f635155871f2"}
Share your thoughts. Click here