Columns
April 3, 2014
Jay Henderson is strategy director for IBM Smarter Commerce at IBM
{"ct":"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","iv":"45f5d5108e5c5688eb64828462395b24","s":"456ca8cabb32c789"}
Share your thoughts. Click here