Research
September 9, 2011
By Rachel Lamb
NEW YORK – Mobile marketing may be more effective than other forms of advertising, according to data from an InsightExpress study presented at Mobile Marketer's Mobile Marketing Summit: Holiday Focus 2011.
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","iv":"7b4595b7651cb4fcf0b16731cd831eb6","s":"22e1a4bd5b2d12af"}
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