Research
September 9, 2011
By Rachel Lamb
NEW YORK – Mobile marketing may be more effective than other forms of advertising, according to data from an InsightExpress study presented at Mobile Marketer's Mobile Marketing Summit: Holiday Focus 2011.
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","iv":"14461044719b4d10d4712a2eacb0cf93","s":"fb49f00ad0f29a8c"}
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