Research
May 15, 2015
Michael Kors uses Snapchat
By Kay Sorin
Mobile and social technologies have provided unprecedented access to consumers that luxury brands can leverage in a number of ways, according to a report by RadiumOne and WBR Digital.
{"ct":"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","iv":"bce8f1916a5a88b2bbf6aa7663b64fb4","s":"dc911c55ad643ae6"}
Share your thoughts. Click here