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Apparel and accessories

Montblanc animation emphasizes craft to inspire thoughtful gifting

November 4, 2016

Montblanc #UnboxTheMagicOfCraft, holiday 2016 Montblanc #UnboxTheMagicOfCraft, holiday 2016

 

By Staff reports

Germany’s Montblanc is unboxing the magic of craft in a digital claymation narrative meant to encourage holiday gifting while promoting the brand's quality goods.

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  1. Condé Nast Traveler, WIRED rethink business travel
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  3. Flexjet raises $800M from L Catterton-led investor round
  4. David Yurman funds Louvre sculpture restoration as it makes global foray
  5. Tag Heuer reprises timekeeping role with TCS New York City Marathon
  6. Lucid teams with Uber to develop autonomous luxury taxi service
  7. Fancy color diamond prices soar 205pc in two decades: NDC
  8. Luxury Unfiltered: The psychology of service fatigue, and why luxury clients disengage
  9. Guerlain exudes timeless femininity in reimagined fragrance campaign
  10. Nordstrom pushes inclusivity, creativity with artist collaboration
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