Luxury Daily
The authority in luxury news.
March 2, 2026
  1. Lamborghini onboards next chief people, culture officer
  2. Introducing Luxury Women to Watch 2023
  3. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  4. Easter creations from pastry chef Maxime Frédéric coming to Le Café Louis Vuitton
  5. Julien's Auctions to sell archival looks from actress Gwyneth Paltrow
  6. Annual revenues rise 15pc at The RealReal
  7. Chanel's Coco brings intensity to its scent and marketing
  8. 4 takeaways from Jing Daily’s latest report, “Chinese Cultural Consumers: The Future of Luxury”
  9. Sotheby’s inaugurates Paris flagship with dual art sale
  10. Luxury Unfiltered: The AI reckoning will separate true luxury brands from imitators
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Retail

More than half of affluents say relating to a brand is important for loyalty: YouGov

October 13, 2017

Many consumers feel that brands are doing a poor job of relating to them personally. Image credit: YouGov

 

By Danny Parisi

Affluent consumers today are less likely than ever to feel like they personally relate to a brand, which for many is a major factor in whether they are willing to spend on that brand at all.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Lamborghini onboards next chief people, culture officer
  2. Introducing Luxury Women to Watch 2023
  3. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  4. Easter creations from pastry chef Maxime Frédéric coming to Le Café Louis Vuitton
  5. Julien's Auctions to sell archival looks from actress Gwyneth Paltrow
  6. Annual revenues rise 15pc at The RealReal
  7. Chanel's Coco brings intensity to its scent and marketing
  8. 4 takeaways from Jing Daily’s latest report, “Chinese Cultural Consumers: The Future of Luxury”
  9. Sotheby’s inaugurates Paris flagship with dual art sale
  10. Luxury Unfiltered: The AI reckoning will separate true luxury brands from imitators
VIDEOS
More Videos

MORE IN Retail
Annual revenues rise 15pc at The RealReal
The Shops at Crystals houses largest Van Cleef & Arpels boutique in Las Vegas
The RealReal returns to San Francisco
EBay to buy Depop from Etsy for $1.2B
At Le Bon Marché, exhibition featuring artist Song Dong enters final days
Saks Global closing most Fifth Avenue Club suite locations



RECENT ARTICLES
Annual revenues rise 15pc at The RealReal
Wolford seats new CEO, chairman
Waldorf Astoria Goa to open in 2030

Jumeirah scripts hospitality story in ‘Our Flame’
Christian Louboutin delivers striking summer 2026 campaign
Rolex Awards welcomes 50th laureate class