Retail
October 13, 2017
Many consumers feel that brands are doing a poor job of relating to them personally. Image credit: YouGov
By Danny Parisi
Affluent consumers today are less likely than ever to feel like they personally relate to a brand, which for many is a major factor in whether they are willing to spend on that brand at all.
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","iv":"b6164ab7208705d3bdd4189bc3e661e1","s":"ebfb96fc0083d279"}
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