Mobile
June 28, 2013
By Erin Shea
Department store chain Nordstrom partnered with Estée Lauder to tease high-end beauty products through a banner ad on The New York Times mobile application to lure consumers to its mobile commerce site.
{"ct":"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","iv":"a4c46459214791ab0a5bd4cad8a6afe5","s":"632ca5f7dd251ee9"}
Share your thoughts. Click here