Research
June 16, 2023
Findings from this year's edition of the brand equity analyst's report suggest that high-end market players have shown outsized strength since 2022. Image credit: Louis Vuitton
By Zach James
Luxury labels proved resilient last year, retaining greater shares of value than most in 2022, according to new data.
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","iv":"035b5d110bfd82662f8119ef28239206","s":"5c44ee130af9c445"}
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