Research
June 16, 2023
Findings from this year's edition of the brand equity analyst's report suggest that high-end market players have shown outsized strength since 2022. Image credit: Louis Vuitton
By Zach James
Luxury labels proved resilient last year, retaining greater shares of value than most in 2022, according to new data.
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","iv":"5d72ed5c70fbc1c234f73e98bcb0f9bf","s":"bc34e50373d97768"}
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