Research
June 16, 2023
Findings from this year's edition of the brand equity analyst's report suggest that high-end market players have shown outsized strength since 2022. Image credit: Louis Vuitton
By Zach James
Luxury labels proved resilient last year, retaining greater shares of value than most in 2022, according to new data.
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","iv":"02bbacd59df81947a6b5c9bed9a545b9","s":"3637adf6fdeb7471"}
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