News briefs
February 14, 2011
By Staff reports
Today in luxury marketing:
Oscar re-enters fragrance fray
Oscar de la Renta aims to breathe new life into the long-enduring brand, according to WWD.
Click here to read the entire story on WWD
{"ct":"tCbeDBLosjtPhQa0TS3v53ADTSoDUBbmWoqzPS4kaQ6KKPKNez0jC+uUUmnzqWJnjoqHpUBdzuhwsIgbK2r8IwoKWUeC6i3jcpmpEUHWzlaWlH91DCC3hS2CV4IZNZ2fDPhDT7NoEQlv+lCpn7zt2VL4SjEZNzfpG2pxbZV3jrHVsNhJocdapAsiaFl\/Cde+JtvDWBN+xq8UNQFxjo+6M2yXheKuS9myS19sXClcQXUyxbLzIqwCnEPidizdvAHytwDtCK\/W2pUffuovTn+Jzgqg9KKl47M3P39Euem4Ua3J9Agum61qI+8kXc2IBqTmnxvfmyV+cc0KPkwb8hTzGgLZRMc6+MNgfpPRHC2AKoGcZ+ZAM6HcFvVmJvc0mXh6gBNmPoSKrjrPVv2x9OOwY2YBmfF+cFLd3C7+KqCdwnCeJ4M1qyf0Y5PadepCpO0el9PHiLUqtC03auzc\/pGelHfJeKTcAxof0tij+ZL93akaJUXinySQ9SCx1WkP2hCuUyXVGnD\/xPRG21SRDjSnjKVIeQHGvrej93cpnD0fytiOarqkhszbDhD3rYe83\/DKDtCESnjsLDfRArWIfMHMtZ6ABk0OpUX78GJVQZUUswWgTZkILfhT7W1BANaBC0EjhjFrfaZvr34zLp8M1yCw8ebjGWGgB8MD1uG2EesW1Yhy2wh0rlCJ\/LleM4I+MIdt9msj0H1ASqFZJRxF+ElxPwXc0Pbf9OiG69REgtisKURf+zHRRTR8QWRty9XVc8t6KedtW\/6FzY00Ma\/ah+c\/YeLfpwQUAi6OsDr61Sl9NN9JlxfOnF7fn2tmpBWT4GTVu0Kp0I2XKvKXpgEDz\/WSIH2emh3sB8liS3C9IJxwCyvnmtr3KwUTzRvHX4bUc\/0YoY0JWVs5kyX+CF44ZA5aIoao8S9qC2cl6d1jO\/ZeDToodW8zV3LdKlkYecLpXA45ZtRxszQz7PP3DKIaIeMGmrm6fvFud8zYkw3hOylA\/EAdX5AXDTHOqjL3f\/yRScudlka2GeapTmUL\/8CdmOje3\/db1pcB7bbSZ4+1H49W1yef1mhxgfzfdrHOKodklW1I5oMn10rbZxRchgjIIZf4xNT5nL1LtJNUalttpBjhHqJiWU3tmxRBr5xkmxLDYnuA+xVi\/zwzrm4Q9loO\/YFPLOOJ4DTPoscrD9xt\/qLlbbA5o88uHh7SJpSNJJJwUoJ8rumPS\/oMV6CV3mvZOjU1SXuXwiv9u0ZZPFbcu9\/wYOzzgTz5Pw5a6dKRnHYKmX9kJPzrVjEiMmUL2TfE90bPUoMO09SpisMe1emvmlwi+46bPjrU+L9Qxq8+FQ8RPvyl5OJE8GHB9C91Gh0NdYmsIFcR5Ls3gaUF6026NyMawwH3U1qD2oaZ4qYddHFWaQcNU3ZtOV\/oiCMGekK6NkrmpQ00OTLN4jYeKNs6UCZ79OvCw5WZ8+Ujux1OO+uDgLBgKtw0QSH6CPFJeg0TNWsSNxMG+Xv4YIwRq3rYgGZiHjFVIbEseXoNzXn56m+rCYrtYUdXeJGavbRCQLG7fZsqDl4+91coD48tt\/UxSHvdGbqybuYQwC6ibNzQew8Hoin8ZMexW8N1URf6KUC7PeiIxMZ0x1JhrqilS6+mqjgD3aXgLxUMRI02Lmtna40W+eWFkz2BNBNBtTj0N6ESs6qDEdf6R2hHa2eeAXGrgcUUKG1d76eM699aO8RL951TlXKTPN8LXIO0WOOeR5ZGApOv4oqeneYWi9oKOzcjuLJ9hOJdqFgY4O67sdnMHTYnEaGyC8oMeYInIUS2lP4k7Iel9mp9CeJSsqcYgjdPSJlq21n64RlWuNuK813cOGZ71YHT\/I7VyZrmxmFG7NF5hHk97qybZANPBGefuoLgPaYWBpAFg1ZmRnk37o+DVnO+Hrxa4Y5SXFAGiJxfQdW+J5gq9ZbpwL4z6X6cF+dbBKPZonNHml+ZOTz57s0QeUlKku5O7cWotnBp30mDrd2vvA\/708f8e3OPnwlY3u23WW\/L9jlnNUbcZdSPm2Zgl9DYVKGnHSVuAVgeTZG033Hdfe2QZXvU776KG6SF2x8gqPz0icZ9dCF+8QNwGwrKbkgHJMRhG3x3NOx4BVg9H+oLDHF51QnKKNmm5NlDL1bUc2wcHOqtGZdhOjAKeYG4HgBLOvyDumycUZjJhVIv+HdeIzNw48e1U7S9JpA5mRG+M6MPYYuxoV9Tza8Mn5XbM2XmSDIH7\/7lb2ZK1ZHMHPHkZxagobL62+CZERJphOGT4bky6VU0LFgRe8F6jFLyDvAh1ZiEx2WbmJHKkhHvO06PfwxTWF3kxYKyLGUltwK0LeC9nbZaH6Whb4J4IhLVs2Uay\/IQehZmpXIn5i+2ns4tUeW+exry2R6ilD2rLMYRPJLspxUAfOmQDkGz97xmkP\/usNul8gtZ7UdFINeMCjTtwuAU1Uao0gPwYlpI200ETVB2Kr9+aX6q0fRmnGENfvYV6Fm6ogmevn\/tfO\/bmCW2yhN2lARxQ4LVyYeipRoh+U7yCg9t8ynrIOqo2AdCSJOy52cCMbtDC12JH9pBYVFD1TGygtOdKTHeF90ttktuygqyBPexU9lPVnucTV2cdNOj7kyelQUHDpATgcAqVW8F1ERYpnG5oHXT3Wx5N5DU83NKMMArLtKJtgrTKHfjiimPO2vuuqMaDmICWP1tDHRIkNVXqBcp9RSr8nrhidKz6zaSWFzx\/nZ7e6n5pj3fn\/gO28+gJp19vj32zg4rr7JY3fyQ4UoozNbJDrCIpHksCnZ0IEKTOCZ7qonYRPhUeqbHhkHrqOC+UcO7YV61AuFkE9KSZXPXJgXrlMWz3XdXJW6sS7fvykxC35YlU827lgSYjokcL+KzBQWJnpMnB86v6N+3mYmEKDV0umeZAQYLYHbBsm1c1Ubfb6pMmlnifWgJ9a8mQHoQeWLtI5EBVp8cR109hYbXG\/sPITbL64wCreA72nb5oNnj09LC9nu+GBCcjhEgmwNEc4W2hvFDQnffmHgyGp9aRrdJE\/La6kuWUbQwnK4WmrN8GwhvdA+Vr2bS7p7mxB28lpF4GOsz9oCUJfoPS11hwTZQaf1MXixMxvfjWkGVc787puA6nZTKOqXNKMAvuSKuE0xN+63vhOwXlGnZHmAV5Vfaqy6E3j1k0hy+LHHcxAZlPCThcAUjDTFlyKKcKGF6dustXXYJj9YfUf5Xiddsd\/IwvzI7k7j2c1QGR6okIUdfQmwgW8VM+xnD5ogkkpHGDh\/gSSxfQn2GAG7EoaF9xPsP6fnwTTrUr12EoSJxEXmcb6Rz3S+WyAum+dJjOnPmkacxHQ2vRklOfXNmCg==","iv":"4c332cb9f0fd58fa6b568ad6f0cc6241","s":"69ed220d821830bb"}
Share your thoughts. Click here