How can brands and retailers get influence marketing right as consumers gain even more control of the dialogue with marketers? Find out the key trends that are driving influencer marketing with best-practice tips and pointers in this free webinar on Wednesday, Aug. 31, 2016 at 2 p.m. ET.
Knitwear label Pringle of Scotland is taking consumers home with a down-to-earth autumn/winter 2016 campaign.
Mercedes-Benz USA is proving that great performance is more than a passing trend by making an athletic comparison.
BOSTON – An executive from Wayfair at eTail East 2016 explained that mobile Web growth has been persistent, meaning retailers need to focus on creating an optimized and meaningful experience to offset a corresponding drop on desktop.
Brands reinforced their codes through interactive digital touchpoints and a return to print.
To assess the current state of the luxury business from an insider’s point of view, Luxury Daily and Unity Marketing have partnered to create the first-of-its-kind State of the Luxury Industry study. Please help us complete the survey and receive key findings and a free book.
Luxury Daily’s live news from Aug. 19 – After fruitful 2016, Estée Lauder forecasts 4pc sales gains for fiscal 2017; Bloomingdale’s to host in-store fitness classes for annual Fashionable Fundraiser; Karl Lagerfeld’s #TeamKarl subject of interview series; Safilo heads to back to Argentine market as summer approaches.
Today in luxury marketing – Art Deco luxury for $24M; Tesla owner in autopilot crash won’t sue, but car insurer might; Will digital media break China’s fashion magazine oligarchy?; How Demna Gvasalia is revolutionizing Balenciaga from the inside out.
With mobile games set to generate more revenue than their PC and console counterparts for the first time this year, you would be forgiven for thinking that the mobile games industry was in rude health.
Research has revealed the extent of Pinterest’s commercial potential: 72 percent of Pinterest users have bought something that they saw on Pinterest in a real-world shop and 64 percent of Pinterest users actually look at items that they have pinned while they are in-store.
