Luxury Daily, August 27, 2015 – Anya Hindmarch to cause traffic diversion in Selfridges’ parking garage
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Brands jockey for best dressed moniker in September’s Vanity Fair
Luxury brands such as Giorgio Armani and Gucci strove to be seen within the 75th anniversary edition of Vanity Fair’s “International Best Dressed List.”
Top 10 luxury apparel and accessories efforts of H1
As consumers are becoming more digitally inclined, luxury apparel and accessories brands are finding ways of telling their stories through creative films or multimedia projects.
Madison Avenue BID embraces all things British through heritage program
Mulberry and Graff Diamonds are among the brands celebrating their British heritage stateside through the “Great Britain Campaign on Madison Avenue” initiative.
Luxury Daily, July 21, 2015 – Top 10 jewelry and watch brand efforts of H1
European fashion, vintage cars, cruise ships and Audi – News briefs
Today in luxury marketing – European brands winning battle for space in US stores; Report: Vintage car values are boosted by social media; Luxury defines the next generation of cruise ship; Audi to offer subsidies to China dealers as sales slow.
Luxury Daily, July 14, 2015 – How to build a successful Apple Watch app
New York Fashion Week, Stefano Pilati, China and Moscow – News briefs
Today in luxury marketing – CFDA brands NYFW with new logo; What’s next for Stefano?; China market rout, slowing economy sap demand for luxury cars; Moscow malls open half-empty as retailers struggle, study says.
Maserati opens first retail location in Milan
Italian automaker Maserati is enabling consumers to experience the full range of its vehicles and lifestyle collection with its first retail store and lounge bar.
Premium packaging spurs brand ambassadorship: report
Premium packaging can make a brand appear more upscale to an online shopper, and can help an ecommerce order make more of an impact on the recipient, according to a new report from Dotcom Distribution.