Published: November 16, 2010
Conde Nast’s Women’s Wear Daily has lured nearly all of the world’s major luxury brands into advertising or promotional partnerships as part of a multichannel blitz for the publication’s 100th anniversary.
Published: November 4, 2010
Only 21 percent of luxury retailers currently let consumers complete transactions from mobile commerce Web sites or applications, according to FitForCommerce.
Published: November 4, 2010
Designer Stella McCartney has placed a dedicated Web site and mobile application at the center of the sale strategy for its new Stella McCartney Kids line of children’s wear.
Published: November 3, 2010
Published: October 29, 2010
Published: October 29, 2010
European automakers Porsche and Jaguar are among the high-end brands parlaying the glitz of Hollywood to boost vehicle debuts at the Los Angeles Auto Show next month.
Published: October 29, 2010
Italian fashion house Valentino is promoting its fall/winter collection of apparel and accessories and raising the visibility of recent fashion shows with an application for the iPad.
Published: October 26, 2010
LVMH made a power play with its 17-percent acquisition of Hermès that casts uncertainty on the future of the independently owned French fashion house.
Published: October 25, 2010
Published: October 25, 2010