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Pandemic disruption will create trust issues for customers into 2021

October 27, 2020

The Four Seasons app lets guests check in digitally. Image credit: Four Seasons Brands will have to continue balancing safety measures and customer experiences in 2021. Image credit: Four Seasons


The global pandemic will continue upending customer experiences into 2021 and brands should be responsive to this fact, according to a new Forrester report.

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