Marketing
October 18, 2019
Louis Vuitton is the top ranked luxury label in Interbrand's report. Image credit: Louis Vuitton
By Sarah Jones
Heritage houses’ efforts to court a younger clientele through streetwear styles and digital innovation have helped them adapt and gain brand value.
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isM5Xxg8JqCR6NR\/JER60WwBRIVYsNDdNOxIUdujNfPoD5rdnZl1hNUag3R7Tft55vZBNZlmeP4tZVeRH9tCBKzUDheqLpUCrUFCmYrTM7hEUV1S+F6ie4wFq+4TWI1s35rm4N\/WEkrjrZ1luH1DJXRRtw9tUACSIwQ6In7vgnAge\/NgnvQ0sR\/p63Z\/EujppqwGLnwzsVxpdwiIfddAGqhiDBbSxD1lhc22suaKWe9eQXc88uDb8g6X9CYbCpuwVrK4Z8WVqVaVsIxKTPTtkH4rCO3z4SPIqlha2VNMBp\/xFehJcO9aPtS\/FZccDh5UejmtHDM\/U1jI\/zSphNHlcz\/5l60jSV5yPfE7LQ\/1By5SMxE3LcE\/Robn5YzyDEUwQwtvl+IMeMzegQIpEjoI\/nt4pGUdyioNMv7Yo3ROHbmw+6xNbY8OhDOuOsxXE3uMrnEg+d\/owGbgPPHVutS8JrilBAr459iDTWzpiSJMS\/g1BTqq2yO0El0IHdM\/GJ8UhVUYWiqJNHOkYAt2idnahC9NtR\/MCFhfXdFl9XRxzLvMkSD6G6WTAcGLuODLP9EnztcFAs\/BDlIAvcAD9b+9r2LsnptVLY9DSUjjxnXjMh+2r9v49yMrqZUa6IrIr5SdxZeMghJLZGHVly\/Udn9y4nOFnTtyh9lTfbfnxbZOrgCk5fcwZXXaSSIJUjtDXUSqVCitMcCqQsrofLj9GJA0g7zDbMFtUByCDiB7+AAxb9o1oFALYlLK4uygwiVgEQKIolV0adrttqKZtUNwjQILVl+HeVhoOJNLyPpQVYqrdScmNSrsZ2H09JRGbNrWTwnDKXKqFJgi\/VCcTxSeG4iDQyFxlyaEd62OysqJ3W\/td6KHh0Myo\/5vXiVxaZDkLLqzpGyQVZM7zuZ47FIx14Z2qhtO+15BGAKMH\/YuxrXjs4Rm2dMWqntbTedrFJmZsBvfUqrWHoh9nOKbVWCoN0CSYjLIF75KkzAbH8GE1XJXxuXM563gS0e\/+dI1YgdH5csiuKTUKygdCQG5xh6akxF3Op9mm+\/5c1CIMTR4ZTAbWG9m1GDxYwYmaFvRXH4I5U4DkAnRezV32eSKtxwgr67mUUDdbl3n69Ha4klfh0P8yOOK+qIPWeGp4GzNtG1gtleHvBMn2J+oIq4VdtivmIs56\/MOB7nAnG72dimcquGMRfKNqPXcNrdlMMoAzLX+CLqAy4WtTCq4+F87QLqNT2yz4XWqdsHgLUgdGwPk3gm+3lHsqkRpdBuca7Cex+H+2M3bE1QkQYDfNnl7adB3ZeOs94iQaIQdnEwJ5dOoMR+nSALcKVgARWhWkp2SVyA81dCFyJUP0IklXdIvjKsKy17aXGri5NVBBNe70l6a6hL\/Gc8PJj\/+lIcyHYldgr55KlJzmhphwgzntvMR7sOzHTJ7cPGAR7QfyZpGx6w2iFVhb8cMvb6g5AUjvcGxgQv0vVNCFwn3nxaOzjleuSG3TdUl\/MBQXhyLmo4iZeOWseTAcDIUaAp9K+v8PDNjEwIG8FyD95wL1hBqz+T3rsKkcjYIxeAbDkzUqO52z8wY1404ex+LDrVbd0mBL3fvvU6YqVudmzAk5yPpG8639AqYWJBja9GUYQVoUzNXXDLXh7fob7GsVixT\/UGVbXi+CWU9NNriGJ+ORitFO1iK3PZnHmLaCmgSUZ5efIe2Z9DUlD5n7xGY+Q2eCP00L7K\/YQJw0dn7w7thDd27adzOaCvoi52au8Nr+RZV+NG+khy+g2WJghyORfbZ2VzjS88O5d\/JU1FBqLwlDUbwwWjKj678oIfHIKQtRbB6iMDdffpOMIAud8anRfSAekCqJmu1Z15x4VaxltRrv6iGgPLA0PjeE17dN4xDteQlst303hCb8lBTL7ehkdD4MI+a0\/6C1oyrktfcOtJCJ0vHmRX65sZh33l5oM+Jhv0h9pY43uVVe\/WCiJ69HmgU9blyRBgxlOrvXYiOhomd4A09lA1R5jm\/vlhr9ngNWgCngYf5+96QxWMEOVBv169UkURC9b6CLutj64hFnKT6DmFsG6lvqA\/CGa7ZyeENFD1UuTB5ptuXrjdNE3MuVr91dUcWgdqXT6y5D2CLe\/pTTdfjPyK7yVikyeZbs6FtwKvtlSQ+SoOAbf1VmD+XTX8Gnu\/8TExcJiAdx7GjapH\/V8HeCuDNmLTT6KNNGE87\/fkSDuRmu9DVB0nKyId52aPdFoXI+Sl0xpPzQClQqT5VSppJFqUvkVhzgb7iX1\/4t8ckjDeuPTWEl5ke1PznK3fTxYFrBDkZ3xpKfSM6TnQpiOSRk9NQBUq1cZB6Rghwftees6LB7l8FLPculcXoC12MM8S4cSIe\/aJErAHg6sZPocPwMLsSg5GzDSJjUZwW6oY6d5BScPtpGPowcv7sfLE1GJfGuC\/LO1TTnnzolKELdq\/SIesml8pdzexL1x9kfVAwj8PG1EMAGxFczfb3O\/fJfx5Fs5BOeSfCD7q+cdJeQhkw+JAmD+zLowxzGz1\/Ka8eX6kZF\/X\/cmX6Yfq1bbnF19hmfa4FGkiaQ0ehjNkep\/Ib\/bdo2rHYOzBjLBPn7YuoiZt8tjdb77TIhi9jGEKgijoc5u80H4A2lH1kI9yZJIjmtXHr8f7A1HR6CA8DloALIrRGdDondJpJP3OqRtatm\/AOjtiaNSvtTe0yQ47vZcYjwdd7n1rpmbNaLTnOLJ2Sph+pLeeUDApxhDhouWCPrAF84l3M3Kyc\/snkIZtN1D3SN2n8vydxLB5dS1i4iIEmMlrBw1bNgonpCdmJ0eJDS3AQTdr2pUef7C5dcdeGxYgwWiFxZxotfSPZaj5thcfD+s0fvry6Nep3o5FVTf0NmCxuo30hsS\/vCPvcUz8PHxhDVrhwGmEzHWZpV\/lhixqOVCQoNSdSl3OLQKx\/6ugD4CWw\/WuqNWVfcHISUiIlSVLlCotdQunYbuJNHrGUg0Hf6+0eiRV6Kkdq2QTSZyqlXcSndinVkcwOAy5DyxL9DXwFi6hrNBleabluel5xRh5CwEsrDabMgBXm4hX94nID2IBQUxNyvy8ie\/fJ2uuYjDYfnwIrA+wC26fGBa9CAhMZKof15lbYQXI7G1+OpBkNDLpMMZDCTtlIDsLrigouQcViPB74xk0t2SuoEaU\/RKdajxpGfhXpOMsmeRQ0lHWoS6gYj9g+RIqlb6G4REFHlkVcv9r6R8B9aE5H4dN7Kti1EkfsptqnsnA+z0loXBe561ywr5LLO21gexpT5Ecg+3\/zzqEtFCVX1gu0K2ETcfl+W0dQIKL9cDnApLl6Bq4sh1bV6HlNAawg+KjqpgZv\/2bH00OW9m\/APKobA60K9mKJoPXs9g1fD\/Xk9\/5LPiutwFSQdusAITtzkNzq52FAYmWkOm\/srhE\/KJD0CmfwGhbUR8oJ7zuDyWnIXhnw\/t6fbABygre8hhH1Aa\/VVfrfcW++ctj2mmhSh\/8XY4pmFY7\/CTJU7wBCx2URaaDYCPviPgngx1P3uW2DXk4l+PnOfFU36XnW1HXLV8XbfI+4QdlCsdlu8cn5NZinIAzCEtHqSU\/b4sTqNmqEhwKFtXf0wwzcQxY+agzzHw5I6v5xWNPsjQK+Refu090I1XB7eiJuudVbXP+3+nm0clJOIEFvJGxRGua0M8dVsY\/2BDc365JFnoVsCH\/uWvS7Nc\/pHHNt7bRIzuKUM\/MW+q0RKFiYkv\/4hyX6HTWpy7O61l13SMmpSIlxfw6nLKAlwqvTHjz3+AaXXc1ilpa5uKLRHJJoeAe6Tok6YsouQkUFZhsXgL5Edb15J4iDvBpSIVSrq3Gc6TldNoqGIWSKx+N48PnZe50NYgfTS71W66SitkPBdCoA07F11wMN6xjabpWYU85XjhXvC0vF4kR6rKOr7z9mt\/iTQ2ssogPzaTz1OpZxw7Zqf+sv+nqHMWniSQttq7Bt7fufUDF8oknlPBtrspJwHsXGo6ux7vGPC1LA4rgonwQ6XnYs5Mu8xL7UBL1TjQhO1Yd+AT1r3IHz7OhueorigxA3osCvBCAZ0P4HozLAb5elGRF92GGRRBhvZTu3z2Ut2ADZizsNDJvkhv1bP5XxvHHf64LsiZ+e3Li4u7XHYQTKP1pAdq8Qi7c\/BAFA6AstwkLCsZyfFyHcZuZJBtUqHL5Qh2nIdFtnvLMkK2+OBiR7+IC9j6VY3OQrWbcuuEgyRDt\/cDb0fx3e14npxpd5N0TY+sS9JhI2TLGlE83MF2bgIBmPBvQub6WPyjfS0LHa7aebcpz4QKopNJidaHKWPs1AFV+8P9IHP6TwOJnvK80V2gD3DaSqXg9pqwJcuCDHpRqiB8twwtrSEKCOY1AeQ9RUUn7E2SY2e+enJfEzjaaOZgS4LP2Ol27uuLn59CTbfuAW0tJCWqcyCI3foSFc8GPBr7ieso8Lma4YGAiKbZksEWz1W0Z7CawmtePiG2hTyWtjpF4MADWqpDFM54kPLhf06CTFr4CMO0Ugt14uW7+1Ch+gXFYwj69I8Ihu\/r36RgHSkLWlCD2wJ9ZBA5z1SAAvOs5KNJS8q9Q6o9nUYBLX6j7899umyUcHQnhIShxkW7pDf\/X4iG9l8pUzk1dKXlN9ivTzMLOu6IgOlf9XxiWz3SPiXitxe6BP1THmg=","iv":"804eece973b6529739fea7c021ffbd5e","s":"3d18029efbd27c7b"}
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