Fragrance and personal care
August 26, 2025
The La Beauté model wears an LV Rouge lipstick in 854 Rouge Louis, one of the range’s three hero shades. Image courtesy of Louis Vuitton
By Amirah Keaton
French fashion house Louis Vuitton is tapping a global superstar for an inaugural brand launch.
{"ct":"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","iv":"2db4d309245617865989ecb3795b29e2","s":"a08a5e211c5fd8d7"}
Share your thoughts. Click here