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June 14, 2025
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Arts and entertainment

Rolex platforms performance, collaborates with renowned opera houses

June 21, 2023

Starting with investments in five renowned opera houses around the world, the music arm of the Perpetual Arts initiative is expanding. Image credit: Rolex Engaging with institutions across London, Milan, New York and Paris, the brand's "Perpetual Arts" empire is expanding. Image credit: Rolex

 

By Zach James

Swiss watchmaker Rolex is eying the art of music as its next opportunity to expand its global reach.

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  1. Gucci uplifts GG Monogram in throwback campaign
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  4. Louis Vuitton forges multiyear partnership with Real Madrid
  5. Maison Margiela takes stab at sustainable status in new content for ‘Replica’ refill debut
  6. Fendi names soccer star Karim Benzema as sneaker ambassador
  7. Dior creates ceremonial window displays from scratch, with scraps, for upcycled exhibition
  8. Patek Philippe, Rolex top annual list of highest-grossing watches at auction
  9. LVMH averts luxury slowdown, revenues up 9pc in 2023
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