Automotive
February 28, 2022
Virtual influencer Imma.gram with her Taycan. Image credit: Porsche
By Sarah Ramirez
German automaker Porsche is expanding its digital expertise, joining fashion labels and retailers in leveraging virtual influencers to engage tech-savvy consumers.
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","iv":"537cd718cb7281871dfa104d5fdc3e8f","s":"bead170f3ebd322c"}
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