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Oct. 23, 2021
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Research

Post-work shopping may suffer once stores reopen with fewer office-goers

June 4, 2020

The COVID-19 lockdown has meant that digital has more say in conversion to in-store and ecommerce sales. Image courtesy of River Island, Qubit The COVID-19 lockdown has meant that digital has more say in conversion to in-store and ecommerce sales. Image courtesy of River Island, Qubit

 

By Mickey Alam Khan

Comparing shopping trends mid-April through mid-May through the COVID-19 lockdowns has unearthed online behavior that will likely shape in-store retail strategy once bricks-and-mortar operations resume in most cities worldwide.

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  1. Day’s wrap: Dior, Zegna, Condé Nast and Maserati
  2. Hermès, Prada fastest-growing luxury labels: Interbrand
  3. Valentino gives Lady Gaga a voice for self-expression in new fragrance campaign
  4. Louis XIII gets a taste of gamification with immersive experience
  5. Introducing Luxury Women to Watch 2022
  6. Free webinar Oct. 27: Finances of the luxury home buyer
  7. Dior reinvigorates Miss Dior with latest floral romance
  8. Achim Marketing Solutions' Adina-Laura Achim: Luxury Woman to Watch 2022
  9. Dior taps rising tennis star as newest ambassador
  10. How luxury brands can win Gen Z and millennial shoppers
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