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Sep. 24, 2018
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Apparel and accessories

Prada captures Mod state of mind in eyewear project

June 30, 2016

Image from Prada's Mod eyewear effort Image from Prada's Mod eyewear effort

 

By Sarah Jones

Italian fashion label Prada is portraying a freethinking mentality through a digital effort for its Mod eyewear collection.

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  1. Bleu de Chanel dives deep with new campaign
  2. Financial advisors will remain an important factor for ultra-wealthy
  3. Current retail technology and consumer behavior not yet in sync: report
  4. Crystal Cruises entices bookings through brand-exclusive experiences
  5. Branded hotel apps transforming hallmarks of low-touch luxury: L2
  6. Volume and wealth make Chinese millennials a lucrative target market: GfK
  7. Segmenting millennials allows for more appropriate marketing strategies
  8. Ferragamo works to stall Chinese counterfeiting with RFID microchip technology
  9. Smooth checkout process could mean grab & go will be the new norm
  10. What impact will a Trump presidency have on the luxury market?
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