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Prada introduces Olfactories scents with imaginative collages

November 13, 2015

Image from Prada's Olfactories campaign Image from Prada's Olfactories campaign

 

By Sarah Jones

Italy’s Prada Parfums is illustrating the contradictory qualities of each of the “surreal” scents in its Olfactories fragrance collection through a series of still lifes.

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  1. Gucci taps emerging filmmakers for sneaker storytelling
  2. 2019 luxury spend expected to grow highest in UK
  3. Sharing economy comes to luxury retail with Bloomingdale's rental service
  4. Hong Kong hospitality sees downturn as protests continue
  5. Marketing to the Smartphonista: A new generation of digital buyers
  6. What impact would a recession have on the luxury business?
  7. Four Seasons: Engagement carries more value than number of social followers
  8. 68pc of millennials follow luxury brands on social media: report
  9. Chopard champions French filmmakers for digital film festival
  10. Luxury hotels can leverage social clout to attract young affluents
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