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Retail

Prioritizing loyalty will put retailers ahead on Singles’ Day: Bain

October 29, 2021

Retailers must prepare to build loyalty among consumers for Singles Day and beyond. Image credit: Bain

 

By Nora Howe

China’s massive annual shopping festival known as Singles’ Day, which occurs annually on Nov. 11, has evolved from a celebration of unmarried individuals to a retail extravaganza – but as the event grows, so do consumer expectations.

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  1. Chandon launches ready-to-serve spritz collection
  2. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  3. Omni Hotels forms lifestyle partnership with sportswear brand Peter Millar
  4. Launching Radar, Triple S.2, Balenciaga releases ode to ritual
  5. The 1916 Company sets up shop on Manhattan Beach
  6. Global deliveries take 15pc hit at Porsche in Q1
  7. Mandarin Oriental refreshes The Landmark, Hong Kong
  8. Dior hopes to reach new audiences with Noonoouri tribute
  9. Sustainability’s next act: From ethics to economics
  10. Subscribe now: $12 for 12 weeks
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