Marketing
June 5, 2023
Product placement, musicality and scene pacing are just a few factors optimizing paid content performance on the professional network's site. Image credit: Christie's
By Amirah Keaton
New data regarding paid content placed on LinkedIn details exactly which changes in creative design are leading luxury brands toward improved key metrics.
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","iv":"6a69a219d4828bbdaa507f9fa33ad7b7","s":"00e070c79703a353"}
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