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March 23, 2019
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Internet

Promoted tweets give 10pc more message association: Nielsen exec

April 11, 2013

 

By Erin Shea

SAN FRANCISCO - Brands that use promoted tweets are more likely to have their message stay with an audience on Twitter than those marketers that do not, according to a Nielsen executive at the ad:tech San Francisco 2013 conference.

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  1. Asian millionaires looking to spend on travel, hard luxury goods
  2. High-end watchmakers leaving untapped omnichannel opportunities
  3. Day's wrap: Protravel International, Versace, Rosewood, Financial Times, Gucci and JennAir
  4. What brands, advertisers and influencers can learn from #FyreFestival
  5. Research online, purchase offline trend is defining luxury sales: report
  6. Rocco Forte Hotels translates European DNA to more corners of the globe
  7. Day's wrap: Tiffany, Rent the Runway, Wheels Up, World Water Day, Bremont and Artemest
  8. 2019 luxury spend expected to grow highest in UK
  9. Versace exhibits latest home furnishings line in immersive launch
  10. Register now: Women in Luxury conference New York May 9
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