Research
September 24, 2010
By Peter Finocchiaro
Advertisers who retarget their ads to consumers based on prior visits to their Web site achieve a 1,046 percent boost in searches for the brand, according to comScore research.
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","iv":"737430e7aaaf4a9bae16061be700e994","s":"51c2094cf6d59d82"}
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