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Roger Dubuis aims for deeper engagement via HTML5 site

August 9, 2012

 

By Rachel Lamb

Swiss watchmaker Roger Dubuis is aiming for deeper consumer contact through a relaunched Web site created with HTML5 and a storytelling and gaming element for maximum engagement.

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  1. Lessons from public trials: When is recording permitted?
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  3. Veuve Clicquot celebrates 250th anniversary, women artists with 'Soliare Culture'
  4. Luxury is about to have its McDonald’s moment
  5. Introducing Luxury Women to Watch 2023
  6. Europe’s luxury sector faces mounting tariff, talent challenges: report
  7. ‘Gen Z is looking to reconnect with the world around them’: Pinterest
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