Events / Causes
January 18, 2011
By Rachel Lamb
Rolex is using its sponsorship of US Sailing Rolex Miami OCR Olympic and Paralympic championships to reach affluent, athletic males that represent the brand's target audience.
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","iv":"0ac2e1e9c66897b73eef9a54dbf84f47","s":"21eea0b91b2a02bd"}
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