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Saks calls attention to revamped shoe floor via all-encompassing digital efforts

August 31, 2012

 

By Tricia Carr

High-end retail chain Saks Fifth Avenue is getting all eyes on its newly-revamped shoe department through email, digital, social and mobile efforts, likely to encourage foot traffic while stirring up a conversation online.

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  1. Off the Cuff: A Q&A with Bergdorf Goodman’s Tracy Margolies
  2. Dolce & Gabbana reworks Ray-Ban Aviator
  3. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  4. Louis Vuitton adds Berlin to Travel Book collection
  5. Porsche builds 'Toy Story'-inspired 911s for charity auction
  6. LVMH appeals to eco-conscious consumers with new sourcing standards
  7. Luxury Women to Watch 2019
  8. Luxury brands are now limited in naming capacity
  9. McLaren hires Ford’s Kemal Curic as chief design officer
  10. Prada taps ‘Re-Nylon’ profits to resource environmental education
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