The course of events in 2020 has had a dramatic impact on how brands have gone to market, especially in regards to influencer marketing.
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Digital sales can no longer be the sidekick to a retailer’s main business, as the COVID-19 pandemic has made ecommerce a matter of survival for brands.
NEW YORK — The global pandemic has had a significant impact on the luxury real estate market in the United States, but experts remain positive and expect a new type of bedroom community to emerge.
Register now for this free webinar Wednesday, Feb. 3 at noon to 1 p.m. EST (New York time) on why authenticity matters even more in a post-COVID-19 world for brands and retailers. Senior executives from Avery Dennison and Certilogo will lay out a roadmap. Join us!
While luxury hospitality brands continue to face an uphill climb during the COVID-19 pandemic, private aviation remains a bright spot in the industry.
When I worked at Cartier in marketing, friends of mine would ask me, “Is there really an important marketing department there as they seem to be selling the same products?”
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The headline retail story of 2020 is that the pandemic forced stores to close, pushed consumers online and compelled brands to ratchet up their ecommerce operations.