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March 22, 2019
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Commerce

Second-tier cities most lucrative China sector: ICLP Loyalty

November 29, 2011

 

By Rachel Lamb

There are so many parts of China with different demographics, brand affinities and cultures that choosing a starting point can be difficult for luxury brands. Moreover, luxury brands often apply the same marketing techniques to each area, which is a mistake.

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  1. Asian millionaires looking to spend on travel, hard luxury goods
  2. High-end watchmakers leaving untapped omnichannel opportunities
  3. Day's wrap: Protravel International, Versace, Rosewood, Financial Times, Gucci and JennAir
  4. What brands, advertisers and influencers can learn from #FyreFestival
  5. 2019 luxury spend expected to grow highest in UK
  6. Versace exhibits latest home furnishings line in immersive launch
  7. Rocco Forte Hotels translates European DNA to more corners of the globe
  8. Research online, purchase offline trend is defining luxury sales: report
  9. Register now: Women in Luxury conference New York May 9
  10. Gucci brings back a musical ambassador for its fine jewelry
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Asian millionaires looking to spend on travel, hard luxury goods
High-end watchmakers leaving untapped omnichannel opportunities
Register now: Women in Luxury conference New York May 9