Fragrance and personal care
September 30, 2022
Shiseido’s perfectly-imperfect cast come together in a culminating shot of the branded film for its "See, Say, Do." campaign. Image courtesy of Shiseido
By Amirah Keaton
Japanese beauty group Shiseido is extending its reach beyond skincare and into the realm of diversity, equity and inclusion.
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","iv":"1c4ad288dad26d151a4296ebaa1330c8","s":"33c085563cc5bc07"}
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