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June 10, 2023
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Marketing

How text message marketing can improve brand loyalty

March 18, 2021

Consumers are looking for perks from text message marketing. Image credit: Facebook

 

By Sarah Ramirez

With the exponential growth of ecommerce, including smartphone and social shopping, and consumers’ increased desire for personalized conversations, brands should not overlook text messaging as a marketing channel.

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  1. RH launches UK showroom on historic estate
  2. Day's wrap: LVMH, RH, Stuart Weitzman and secondhand luxury watch market
  3. LVMH's Maison Francis Kurkdjian sponsors public garden at Versailles
  4. LVMH Prize rounds out decade of dedication to design
  5. Jaeger-LeCoultre salutes reinvention with symphonic exhibition
  6. Lexus goes off the beaten path for 2023 RX campaign debut
  7. Hennessy debuts France exclusive Stéphane Ashpool collaboration
  8. Secondhand luxury watches surpass Bitcoin in value: Luxe Watches
  9. Day's wrap: Capri Holdings, Boucheron, Rimowa and Bentley
  10. Over last 12 months, StockX has rejected $30M in fake footwear
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