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June 25, 2018
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Strategy

Social media platforms – Luxury Memo special report

November 13, 2017

Luxury brands have a vast social media landscape to navigate. Image credit: Luxury Society

 

By Danny Parisi

It is no secret that social media has had arguably the biggest disruptive effect on the way brands interact with customers of the last decade, and a few major platforms have emerged as the premier places where that interaction now occurs.

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  1. Cartier, Mercedes lead rankings for luxury positioning
  2. Asian luxury leisure travelers diversify interests: Agility
  3. Jean Paul Gaultier offers eccentric advice via branded bot
  4. Gens X, Y seen as top driver for future Russian luxury growth: McKinsey
  5. What is a chief brand officer? Rebecca Minkoff’s Ana Andjelic has the answer
  6. Gucci supports refugees with 5 new Art Walls
  7. Top 5 brand moments from last week
  8. Call for nominations: Luxury Women to Watch 2019
  9. Gucci, Amazon, Instagram, Waldorf Astoria, Rolls-Royce and Agnona - Live news
  10. The China Report: Innovation in Luxury
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Call for nominations: Luxury Women to Watch 2019
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Call for nominations: Luxury Women to Watch 2019
Call for nominations: Luxury Women to Watch 2019
Subscribe now: $12 for 12 weeks
Call for nominations: Luxury Women to Watch 2019



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