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Dec. 5, 2024
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Automotive

Special-edition Audi models amplify Inter Miami partnership

July 11, 2024

Audi is eyeing a growing segment of luxury spenders: sports fans. Image credit: Audi The brand is attempting to appeal to a growing base of North American soccer fans as it prepares to push numerous new EVs in 2024 and 2025. Image credit: Audi

 

By Emily Iris Degn for Luxury Daily News Service

German automaker Audi is linking with a Major League Soccer team as the sport gains steam in North America.

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  1. Shanghai premiere of Ralph Lauren documentary features 1,000-drone spectacle
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  4. Mass-market, premium beauty brands outpacing luxury: Launchmetrics
  5. Porsche merges golf, motors at exclusive Dubai event
  6. LVMH launches employee-led accessibility initiative
  7. Off the Cuff: A Q&A with Cohere's Antoinette Marie Johnson
  8. All-new 2024 Lexus GX SUV stars in annual holiday campaign
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