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Commerce

Stop being the victim of an outdated ecosystem: Forrester analyst

June 26, 2014

Consumers should be central to a company's ecosystem Consumers should be central to a company's ecosystem

 

By Sarah Jones

NEW YORK - Many companies have not adapted their environments, and all aspects of their business, to reflect the evolved customer-centric age, said a senior Forrester analyst June 25 at Forrester’s Forum for Customer Experience Professionals East: “Why Good Is Not Good Enough.”

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  1. Audemars Piguet collaborates with American singer John Mayer
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  3. Jimmy Choo hits the green with golf-inspired capsule
  4. 'Balmain Beach Club' exclusives go live at Neiman Marcus
  5. Saks prelaunches seasonal styles from Prada
  6. Mandarin Oriental hosts charity gala in London
  7. Luxury Unfiltered: Brand stories are the secret to creating desirability
  8. Consumers prefer ‘new signs of success’ over traditional shows of status: report
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